An important function of CommerceByUs is licensing patents, trademarks, copyrights, designs, and other intellectual properties to others or obtaining them from others. From the outset, our business model is structured on the prospect that the commercial idea becomes a viable standalone entity. Each idea in the Phase Three stage has been groomed to leverage its brands or services into others seeking to license its assets. Conversely, our Phase Three enterprises may desire to license someone else’s ideas or its underlying assets to enhance their production, distribution, or marketing practices. Either way, planning from the beginning allows us to configure hybrid business models to rapidly fund our enterprises without sharing equity interests or joint venture partners.
Licensing is a worldwide billion-dollar retail market. By functioning in both sides, we have a useful tool to improve profit margins and grow Phase Three businesses quicker.